Ben Goodman
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President JAPAC
AdobeBen Goodman is a dynamic and growth-focused leader with more than 20 years of experience scaling technology organizations and driving transformation across Asia Pacific and Japan (JAPAC). As President of JAPAC at Adobe, Ben leads the company’s enterprise business across the region, based in Singapore. Ben’s leadership is defined by his ability to navigate complex regional landscapes, champion partner-first strategies, and foster innovation. Known for his operational excellence and strategic foresight, Ben has successfully guided organizations through business model transformations and regional expansions. Having previously held a leadership role at Adobe, Ben rejoined the company after three years as Senior Vice President and General Manager for APJ at Okta, where he led regional operations and positioned India as a strategic growth market, tripling the local workforce within a year. His earlier tenure at Adobe included leading Digital Experience Sales for APAC, and he has held senior roles at New Relic, Dell Technologies, EMC, and Pure Storage. Ben is also deeply committed to developing future leaders. In 2025, he joined the advisory board of the Young Founders School, contributing to the growth of the APAC tech community.